Full-Matrix Lineup Shines at IAA Hannover: BAIC Foton Forges a New Paradigm for Full-Value-Chain Global Expansion
Backed by full-chain system strength built on four pillars — innovative products, core technology, an energy ecosystem, and local operations — BAIC Foton is breaking through the barriers of the traditional export model. It is competing in the global market with a new posture of full-value-chain globalization, moving steadily toward its strategic goal of becoming a "world-class commercial vehicle enterprise."
13 Million Vehicles Delivered Worldwide — A Testament to Decades of Globalization
The launch event witnessed a landmark moment in BAIC Foton's globalization journey: Chang Rui, Deputy Party Secretary and General Manager of BAIC Group and Chairman of BAIC Foton, officially delivered the company's 13-millionth vehicle worldwide to the European market.
The delivered vehicle is the Foton Auman Galaxy 9, which has already completed on-site testing in Spain. With outstanding performance and quality, it has successfully entered Europe's high-end line-haul logistics market, becoming a representative product of a Chinese-brand heavy truck stepping into the global high-end commercial vehicle segment.
Behind the 13-million milestone lies decades of deep cultivation in the commercial vehicle sector, continuous technology iteration, and steady expansion into global markets — and it is powerful proof that China's commercial vehicle industry system is maturing and that its manufacturing strength is recognized worldwide. From consolidating its foundation at home to reaching more than 140 countries and regions, BAIC Foton's globalization path mirrors the transformation of Chinese intelligent manufacturing from local rise to global presence.
The successful landing of the Auman Galaxy 9 in Spain has broken the brand barrier in overseas high-end line-haul logistics markets, signaling that Chinese premium heavy trucks are ready to compete head-to-head with world-class brands — laying solid market and reputation foundations for further penetration of Europe and the world.
Thinking Local in Europe: Building a Full-Lifecycle Solution System
At the launch event, Liu Xuguang, Executive Vice General Manager of BAIC Foton, officially unveiled the company's Europe strategy. He stated that, in pursuit of the vision of becoming a world-class commercial vehicle enterprise, BAIC Foton has set development targets of 50% new-energy sales share and 40% internationalization by 2030. Europe, as the core hub market of Foton's globalization strategy, will become a key battleground for the brand's premiumization and international advancement.
Guided by a long-termism philosophy, BAIC Foton adheres to the principle of "In Europe, For Europe," closely matching real European operating scenarios and steadily building localized system capabilities across three dimensions: product localization and adaptation, holistic ecosystem-solution capability, and co-creation with deep local operations to serve European commercial vehicle customers systematically.
Product layout: Leveraging differentiated multi-brand positioning, Foton precisely benchmarks Europe's stringent regulatory standards, road conditions, and user operating needs, focusing on a three-track technology portfolio of BEV, PHEV and hydrogen across heavy trucks, buses, light vehicles and pickups. Products are continuously iterated on native new-energy dedicated platforms to fit European local operating scenarios, delivering highly adaptive, highly reliable and energy-efficient customized commercial vehicle solutions.
Ecosystem building: Foton will build a localized new-energy ecosystem in Europe through self-construction, co-construction and interconnection, creating full-chain capabilities covering energy replenishment, vehicle operation and aftermarket services. Deep collaboration with local European partners will reinforce the core competitive advantages of its globalized service system and provide a solid guarantee for overseas operation of new-energy commercial vehicles.
Localization: Foton continues to step up investment across channels, services and R&D/manufacturing. It has already established sales and service networks in nearly 20 European markets and plans full coverage of major European markets by 2028. On the service parts side, one regional parts center has been set up in Germany, with national parts warehouses in 17 countries including the UK, France and Hungary. Service outlets across Europe now exceed 300, with accelerated deployment planned together with European partners to improve coverage and capability.
R&D and manufacturing: Foton plans one European local technical center to focus on local demand mining and product definition, aims to achieve local assembly in Europe by 2028 to ensure complete vehicles and components fully meet EU regulations, and intends to establish more local subsidiaries to support European customers.
Upholding long-termism and win-win co-prosperity, BAIC Foton continues to support the green transformation of European transport with holistic low-carbon product solutions. By integrating local industrial resources and connecting full-industry-chain partners, it aims to build a sustainable smart-logistics ecosystem — while pursuing high-quality growth, staying embedded in local communities and cultures, and co-creating the future of the logistics industry with partners worldwide.
Cavon BEACON Makes Overseas Debut — Redefining the Smart Zero-Carbon Line-Haul Truck
As the global carbon-neutrality agenda accelerates, the green transformation of line-haul logistics has become urgent and new-energy heavy trucks face vast opportunities. At the launch event, Wu Zongtian, President of BAIC Foton's Overseas Business Division, officially unveiled the Cavon BEACON — a luxury flagship heavy truck for line-haul logistics that sets a new global standard for high-end zero-carbon trucks through cutting-edge technology, superior energy efficiency, intelligent experience and ultra-long durability.
Built on a native dual-energy platform compatible with both hydrogen and electricity, the Cavon BEACON restructures three core architectures — body, electronic/electrical and chassis. By pairing different cabins, electric drive axles, batteries and fuel cells, it supports both BEV and hydrogen fuel-cell routes across 15 platform variants, forming a full-scenario new-energy solution.
An ultra-low drag coefficient of 0.28, combined with a highly efficient powertrain, scenario-adaptive control strategies and a highly integrated predictive thermal management system, reduces overall energy consumption by 15%. The 6×4 BEV model achieves a minimum consumption of just 115 kWh/100 km, the 4×2 model 105 kWh/100 km, and the 6×4 hydrogen model only 7.6 kg/100 km. Range exceeds 600 km for the BEV version and 1,000 km for the hydrogen version — breaking through the barriers to new-energy heavy-truck line-haul operations.
On replenishment, the truck uses the industry's mass-produced 800V whole-vehicle voltage platform with 1.44 MW megawatt charging: six minutes of charging adds 100 km of range, and 20%–80% takes just 18 minutes. Fifteen minutes of refueling delivers more than 1,000 km of range. For durability, the traction battery reaches a B10 life of 2 million km, while the fuel cell and electric drive axle both exceed 1.6 million km.
On intelligent safety, the truck carries a new-generation ICA/HWP combined driver-assistance system offering 22 intelligent driving assistance functions, near-complete coverage of highway assisted-driving scenarios, and an abnormal-scenario response success rate above 99%, with expandable L4 autonomous driving capability to match future smart-logistics trends.
The cab has been comprehensively upgraded around space: a cabin offering a comfortable posture, wide visibility and controls within reach, allowing seamless switching between driving and rest. A four-point floating cab suspension cuts whole-vehicle vibration by 25% and improves comfort by 20%, effectively reducing long-haul fatigue. Optimized driving posture raises comfort by 10% and safety visibility by 37%. A first-in-industry automotive AI voice large model works with a 12.3-inch instrument cluster and a 15.6-inch central control screen, supporting phone mirroring and multi-screen interaction. Combined with an industry-low floor, an extra-wide bunk and generous storage, the truck balances operational convenience with rest comfort, creating a human-centric mobile living space.
Vehicles and Components Side by Side — Hardcore Technical Strength on Full Display
At this show, BAIC Foton gave a comprehensive display of its core technology reserves and full-category product strength for overseas high-end markets, exhibiting seven complete vehicles and six major core components on its stand.
The vehicle lineup includes the Auman Galaxy 9 PHEV hybrid, Cavon BEACON, Aohang EHL low-entry sanitation vehicle, Qimingxing, Cavon Lefu, Mars 9 Supreme PHEV hybrid, and the Auv 12-meter city bus. Focused on BEV and PHEV new-energy technology routes, the matrix fully covers heavy trucks, medium trucks, light trucks, pickups, buses and special-purpose vehicles — a clear demonstration of Foton's full-scenario product capability for the global market.
On the components side, BAIC Foton presented core "three-electric" parts and replenishment equipment: heavy-duty traction batteries, heavy-duty electronic controls, heavy-duty electric drive axles, light-duty electric drive axles, low-voltage vehicle control units (VCUs), and megawatt-class charging piles. The joint display of complete vehicles and self-developed core components reflects Foton's complete vehicle-integration R&D capability and independently controllable core technology, building a solid technical base for full-value-chain globalization.
Facing the wave of transformation in the global commercial vehicle industry and rooted in the deep foundations of Chinese intelligent manufacturing, BAIC Foton continues to deepen its "Three Comprehensives" core strategy — comprehensive internationalization, comprehensive new-energy transition, and comprehensive intelligentization. With independently controllable core technology, a full-category product matrix, localized operation and service systems, and sustainable green ecosystem solutions, Foton is exporting high-quality Chinese answers and Chinese strength to the low-carbon, smart upgrade of global logistics. Looking ahead, BAIC Foton will keep cultivating global markets, persist in technological innovation and iteration, and strengthen the co-creation of a global ecosystem — sprinting full speed toward the goal of a world-class commercial vehicle enterprise and writing a new chapter in the high-quality globalization of China's commercial vehicle industry.
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